A private monthly room
for the numbers behind
your business.

Premium done-for-you financial clarity for women who make their money online. Not bookkeeping. A monthly money operating system that turns scattered numbers into clear decisions.

You're earning. You still don't know where the money goes.

The revenue arrives. The invoices clear. And you still can't say, with any certainty, what's safe to spend, what's owed in tax, or what's actually yours to keep. The spreadsheets multiply. The CPA goes quiet for ten months a year. Your owner-pay is inconsistent. Your subscriptions creep. And the only number that matters (am I actually doing well?) never comes back clean.

So the avoidance starts. Then the panic. Then the avoidance again. A new bookkeeper won't fix this. A tidier spreadsheet won't either. What's missing is a room. A quiet, monthly room, where the numbers are organized, interpreted, and turned into a single decision you can act on.

You don't need more spreadsheets. You need a monthly Money Room that tells you what to keep, what to save, what to pay yourself, and what to change next.

Four moves. Every month. On your behalf.

  1. 01

    Reconcile

    Every bank, card, and processor (Stripe, PayPal, ThriveCart, Shopify, Kajabi) closed cleanly to the cent. The foundation, done right, every month.

  2. 02

    Categorize

    Revenue lines and expense categories sorted with intention. Income streams legible, costs surfaced, the books begin telling a useful story.

  3. 03

    Interpret

    Cash position. Tax reserve. Owner pay. Expense leaks. The numbers behind the numbers, translated into language you can think with.

  4. 04

    Decide

    One short Money Moves Memo: what to keep, what to save, what to pay yourself, what to change next. Calm, specific, signed off.

What you get each month.

Built for established women founders.

For

  • Coaches & consultants
  • Course creators
  • Online business managers
  • Marketing agency owners
  • Designers & copywriters
  • Digital product sellers
  • Creator-led businesses
  • Founders earning $20k–$300k+ per month online

Not for

  • Founders earning under $20k / month online
  • Brand-new businesses (under 12 months operating)
  • Physical-product or inventory-heavy businesses
  • Anyone shopping for basic data entry only
  • One-time clean-ups without an ongoing rhythm

Hosted by Shayne.

I built The Money Room because the founders I kept meeting were brilliant at what they made, and avoiding the only language that would tell them how the business was actually doing.

Shayne Gabriel is the host of The Money Room. Over a decade in financial leadership, first as a financial controller across complex, multi-industry portfolios and then in private practice, has put her in front of founders at every stage, from first real revenue to multi-stream complexity.

The Money Room is the offer she wished her clients had on the other side. A small roster of women online founders, and a monthly partnership where the books, cash flow, tax reserves, and owner pay come back already organized, already interpreted, ready to act on.

Shayne A decade in finance  ·  CPA candidate  ·  The Money Room, est. 2026
As featured in Entreprenista

What it costs.

One offer, one price per business, scaled to your monthly revenue. No tiers, no upsells, no quote-on-request.

$ / month
Your Money Room
Enter your monthly revenue. Your investment appears in real time, no quote needed.
Floor
$750 / month
Rate
2.5% of revenue
Cap
$7,500 / month
Term
3-month minimum

Onboarding is included after acceptance. Engagements above $300k/month are scoped individually. Apply to discuss.

Begin your application

Questions.

Is this just bookkeeping?

No. Bookkeeping is one input. The Money Room is the room after the bookkeeping, where the numbers are interpreted, organized into decisions, and delivered as a monthly memo you can actually act on. If you only need data entry, this isn't the right fit.

Will you replace my CPA?

No, and that's intentional. Your CPA files. The Money Room prepares the books, reserves, and reports they need, so tax season becomes signature-and-send.

What software do you work in?

QuickBooks Online is home base. We integrate cleanly with Stripe, PayPal, ThriveCart, Shopify, Kajabi, Dubsado, HoneyBook, and most of the platforms you already use to run your business online.

What does month one look like?

An onboarding intake, an audit of your most recent quarter, and your first close. By month two the rhythm is set: reconcile, categorize, interpret, decide, every month, on time, in the same place.

How much does it cost?

The Money Room starts at $750 / month for businesses earning up to $30k/month, and scales at 2.5% of monthly revenue, capped at $7,500 / month for businesses up to $300k/month. The calculator in the Investment section above shows your exact monthly fee. Engagements above $300k/month are scoped individually.

How do I apply?

The application is a short, private form. If we're a fit, you'll receive a Money Room Audit invitation within five business days.

Apply
for a Money Room
Audit.

A short, private application. Reviewed personally. A reply within five business days.

By application only · For founders earning $20k+/mo online